ASTRO TURF WALL
Our client, the Supreme Committee, the highest authority for Sports in Qatar, wanted to brand their office interiors using an innovative solution. Creating a subtle, yet aesthetically pleasing appearance, focusing on their brand and legacy. Which are the building stadiums, legacy venues showcasing their vision leading up to the FIFA World Cup 2022 to be hosted in Qatar. The brief was to think outside of the box and come up with a solution that no one had ever done before for their office interiors. The design had to focus on their people, to live and feel the brand, and to create a tranquil environment that could promote their innovative spirit. Based on our expertise in branding and working closely with their design team, we came up with a concept that was unique but challenging. Achieving such a design was challenging from the start, as the demand from the client was high and their expectation set and cast in stone. We had to come up with a solution to achieve their goals, fulfil their vision and successfully showcase the look they wanted to create.