It is a series of posters, with a purpose of drawing attention to endangered species of animals. Three species were selected to illustrate the case: African savanna elephant, polar bear and military macaw. The posters are printed in a way that animal pictures and text about them is only visible with a certain lighting. Otherwise, the viewer sees a blank poster with just one sentence “If you see me help me” The materials used are eco-friendly and completely recyclable - thus it has minimal impact on the environment.